For the fifth year running, over a quarter of a million people connected with farming on LEAF Open Farm Sunday.

This year 250,450 people went out onto 365 farms from Jersey to Shetland.

  • 250,450 visitors to LEAF Open Farm Sunday Events
  • 365 farms opening across the UK
  • 8% increase in visitors from urban areas*
  • 96% of visitors reported the event was ‘very good’ or ‘excellent’
  • 91% of visitors said they ‘learnt something new’

*Compared to 2018 data

Results from the visitor's exit survey released by LEAF show the growing popularity and reach of the annual event with an 8% increase in people coming from urban areas and a 14% increase in visitors who had been to a LEAF Open Farm Sunday event before.

The main motivations for visiting a farm included “having a family trip out” (46%), “showing support for British farmers” (31%) and “finding out more about British farming and what farmers do” (23%).

Furthermore, 91% of visitors reported “learning something new” about farming with increasing levels of interest in finding out what farmers are doing to care for the environment.

Many people reported they were “amazed to see how farmers are trying to balance crop production and protecting woodland, birds and pollinators” and “how much farming contributes to the environment.”

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LEAF Open Farm Sunday Manager, Annabel Shackleton said:

“This year’s results are exciting on so many levels. Once again, they show the power of LEAF Open Farm Sunday in connecting people – from both urban and rural areas – to where their food comes from, how it is produced and the farmers who make it all happen. We are making a strong impact in reaching out to people from urban areas, opening up opportunities to learn more about sustainable farming and the science and technology that lies behind it.”

“LEAF Open Farm Sunday has come a long way since it was first launched in 2006. Our thanks to all the fantastic farmers who have taken part, the thousands of visitors who supported them and to our sponsors for their financial and in-kind support. As we progress our plans for the fifteenth LEAF Open Farm Sunday on 7th June 2020, we will continue to adapt and respond to input from host farmers, sponsors and stakeholders to ensure its continued positive impact as Britain’s leading on-farm public outreach event.”

Read the full article here


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